• Work closely with the communication and programmatic teams to identify and map out the capacities of CSOs and youth, and work with them in message development and collaborative campaigning across the countries of focus.
• Work closely with the programmatic teams to establish a strong anti-FGM movement consisting of a wide network of champions in West Africa and link them with the network of champions in East Africa.
• Lead in the identification and development of innovative resource platforms for the EHP Campaign such as regional newsletters, podcasts, etc. to maintain the trust and interest of this network
• Build the capacities of CSOs on Anti-FGM collaborative advocacy communications messaging and place them in relevant channels including mainstream press, social media channels, and petition sites.
Communications work in West Africa
• Act as communications resource to the Africa team, being their go-to person for communication needs in the West Africa Region.
• In conjunction with the Global Communications team, create a calendar of strategic communications activities that proactively raise awareness of the issues that our work in West Africa addresses.
• Leverage digital channels as advocacy tools to increase understanding of West Africa-focused campaign issues; build brand awareness about EN and our work in West Africa, and generate positive coverage featuring our campaigns on Ending Sexual Violence, Legal Equality, End Sex Trafficking, and Ending Harmful Practices.
• Maximize media opportunities and secure positive media coverage for EN by proactively pitching ideas to national, regional, and international media; respond in a timely and effective way to incoming media inquiries; work with the communications and program team to provide expert comments. Expand our network of media contacts, including journalists, news editors, and influencers reporting in and on the region.
• Draft media advisories and press releases, coordinate media lists and outreach;
• Translate press releases and social media products into French and pitch stories to various media outlets as required;
• Deliberate on how the media can champion the rights of women and girls in the society;
• Provide platforms for media personnel and CSOs to network and share experiences and best practices in highlighting human rights violations;
• Create content/events for social media, presentations, print-based items, events, and press media.
• S/he will be expected to manage the social media accounts for EHP;
• Monitor media for strong news lines, and share timely updates with Equality Now staff;
• Ensure West Africa’s work is represented in Equality Now’s global editorial calendar by attending regular meetings with the global team;
• Regional travel may be required.
SKILLS AND QUALIFICATIONS
• At least 5 years of working experience in communications in national, regional, or international organizations
• Excellent interpersonal and relationship management skills;
• Understanding/demonstrable experience of advocacy communications campaign strategy and project management;
• Understanding/demonstrable experience in high-impact social media management
• A good all-rounder in ideating and delivering communication tactics: events, PR; social media; press, etc.
• Must have a demonstrable track record in placing stories in media outlets and have journalist contacts;
• High-quality writing skills - that extend to digital channels, particularly social;
• An understanding of human rights institutions regionally and nationally;
• Fluent in English and French (written and verbal);
• Takes accountability for actions and; works with minimum supervision;
• Multimedia skills, such as photography, video, and/or creating graphics, are desirable;
• Facilitating events and training would be beneficial.
APPLICATION PROCESS
To apply: Please visit: https://equalitynow.applytojob.com/apply/ZVLAfX64NR/Media-And-Communications-Associate-West-Africa
No calls please. This is a remote position based in Senegal but will consider other Francophone countries.
Due to the volume of applicants anticipated for this role, only shortlisted candidates will be contacted for an interview.
Equality Now is an Equal Opportunity employer. Equality Now is strong because it is diverse. We actively seek a diverse applicant pool and encourage candidates of all backgrounds to apply. Equality Now does not discriminate on the basis of disability, age, gender identity and expression, national origin, race and ethnicity, religious beliefs, or sexual orientation. We welcome all kinds of diversity. Consultants are selected on the basis of ability, in accordance with all country and location-specific laws
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